Marketing Campaign for Friday Homes Construction
Friday Homes has been a longtime partner of Tailwind. Several years ago we crafted their new FH Group Developments brand (selling quality, affordable homes) and re-positioned the Friday Homes brand as Friday Homes Construction (the force behind the build).
With most of the marketing efforts in recent years focused on the FH Group brand, we teamed up to launch 2025 with a bang for Friday Homes Construction.
We launched an eye-catching marketing campaign to push an extremely compelling offering for customers that are looking to build one property or a complete development, centred around five key promises. Leading the charge: “We’ll beat any competitor’s price on a new home or development by 5%”.
To maximise visibility for this campaign, the Tailwind team developed a wide range of billboards, social media templates, and a ton of new website content. We’re already stoked about the results, with a significant increase in inquiries for exciting new build opportunities!
If you’re thinking about advertising for your business, contact us to design an engaging and successful marketing campaign.
Click through to view website updates to the homepage and new house plans.
